Mobile Marketing is certainly the biggest revolution in the E-commerce industry today. With prolific digital marketing strategies, expanding business through smartphones is a pure success for online only retailers.
According to a recent study, it has been found that around 70% of the adults in the US, UK, Canada, India and other parts of the globe spend most of their time on their mobile phones.
Right from checking their business emails to shopping essential and luxury items, users are more prone to using their mobile phones than laptops and desktops.
Just like E-commerce in itself is a great convenience we have lately, exploring and shopping via mobile phone is a gratuity both consumers and marketers are cherishing. The future of mobile marketing is going to be bigger and better. It is going to become M-Commerce.
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