Nigerian startup Householdmax.com has officially launched its e-commerce platform dedicated to domestic products, with the startup saying it intends to challenge Supermart.ng.
Householdmax.com hopes to become Nigeria’s premier platform for purchasing household products, and has officially launched following months of beta testing.
A key feature of the startup’s strategy is that pay-on-delivery – a payment option popular across Nigeria – is not available; with the startup arguing pay-on-delivery increases the possibility of payment default by consumers, and is problematic for perishable goods.
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