Facebook Launches Agency Ambassador Programme for African Media Agencies

Facebook has launched an Agency Ambassador Programme for Africa as part of its drive to equip its agency partners with the skills and information they need to make the most of Facebook as a marketing and advertising platform. Agency Ambassadors have a direct line to Facebook and receive extensive training to help them become their agency’s expert in Facebook’s tools, technologies and solutions.

Its obvious, Facebook is showing major commitment in Africa, Delegates representing 32 top media agencies from four countries (Nigeria, Ghana, Kenya and South Africa) gathered at a three-day summit in Johannesburg from March 29th to April 1st, where a Facebook team from around the world trained them to become Africa’s first Facebook Agency Ambassadors. The collaborative training equipped participants with the resources they need to understand how to drive real business results through digital marketing, and in turn share this knowledge within their organizations.

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