With the rise of platforms like Twitter and Instagram, it’s easier than ever for conference organisers to put their in-person events online in real time. And while this is great promotion for the conference, it’s good for you, too. Being active on social media during an event can help you with your personal branding, expand your network to more like-minded people and get more out of the entire conference experience in general.
So, how can you rock Instagram or Twitter while you attend a conference? There are a couple of key things to keep in mind.
Play nice
Most conference tweets are filled with words of encouragement, inspirational sound bites from speakers and panelists and generally exciting moments of the event. So what should you be tweeting? The same thing.
Feel free to share your thoughts or opinions on what’s happening, of course, but your goal should be to keep that good energy going and be positive on social media. Even if you don’t like one of the speakers or completely disagree with something he or she said, be respectful online (or, follow your parents’ sage advice and don’t say – or tweet – anything at all). Remember: Not only will that person probably see your tweet afterward, but if you use the conference hashtag or tag the organizers, a lot of other people might see your comment too. And trust me: You don’t want to be known as that person with the message. It could make for an awkward networking mixer later on.
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